Pascal Janvier never planned on becoming avigneron. Though his parents had vineyard land of their own, they did not make their own wine. He went to school to learn butchery, but made a sudden about-face at the age of thirty and decided to study winegrowing. His decision was anything but a whim. Starting slowly, he has mastered his craft with focus and passion, contributing to the revival of the small appellation of Jasnieres, the most northerly (and coldest) of the greater Loire region. The once proud appellations of Jasnieres and the Coteaux du Loir are now all but extinct, with less than one hundred and two hundred hectares still respectively under vine. Pascal is doing his part to remind everyone what Jasnieres is capable of.