Bravay is now taking over the family domaine and is extremely dedicated to preserving the unique traditions and special characteristics that Châteauneuf brings to the world. The domaine is tiny, only 5 hectares of which over half is on vines approaching 100 years old, all situated in the lieu-dit Ferrand. He uses organic growing techniques, limits yields strictly (his Côtes-du-Rhône, even, is less than 2 1/2 tons to the acre yields, and the Châteauneuf-du-Pape even less) and vinifies traditionally.